The Internationally devoured, original Advanced Business Training by ProDoula!

The tools you need to grow your birth business have never been presented to you quite like this. Randy “The Rock n’ Roll Doula” Patterson has been training, motivating and inspiring large groups via International speaking engagements for more than a decade. Her ability to interact with a large group while still providing attendees with the one on one attention they desire is surpassed by none. Randy has a business coaching philosophy of never asking her clients or students to do anything that she hasn’t done herself. You can be confident that what she teaches is tried and true and that it will lead you to the success that you desire.

Topics for this intensive training include:

Click on a title for detailed information

Communication for birth workers

  • Learn the 4 basic personality styles DISC
  • Learn your personal primary and secondary personality styles
  • Learn to detect the personality style of your potential client
  • Learn to modify your language to increase your conversion rates
  • Learn to use DISC to attract a variety of personalities within your targeted demographic

Branding 101

  • Discover what branding really means
  • Learn to define your Brand
  • Become deliberate about attracting your targeted demographic
  • Learn to develop marketing materials that express your “brand”

Blogging for Search Engine Optimization

  • Learn the basics of blogging and how it can help build SEO
  • Learn to develop web content to improve SEO
  • Learn to use images on your website to improve SEO
  • Learn about plug-ins for SEO
  • Learn to tell search engines that you are a relevant source

Business Policies and Forms

  • Setting prices without apologies
  • Fees and how to collect them
  • Invoices
  • Intake form

Welcome Packet

  • The power of the packet
  • Learn what to include in your company’s welcome packet
  • Learn how to best utilize your welcome packet
  • Learn to create a stream of revenue through your welcome packet

Phone and Business Etiquette

  • First Impressions
  • Winning the interview in a saturated market
  • Marketing your business
The total cost for this interactive, high energy comprehensive workshop is just $225. 
ProDoula loves and appreciates our members and their children; however, ProDoula Workshops are a professional learning environment. Babies and children are not permitted in any of the educational sessions. You will need a childcare provider to care for your babies and children during the time periods you are engaged in this training.

Upcoming ProDoula Advanced Business Trainings