The Internationally devoured, original Advanced Business Training by ProDoula!
The tools you need to grow your birth business have never been presented to you quite like this. Randy “The Rock n’ Roll Doula” Patterson has been training, motivating and inspiring large groups via International speaking engagements for more than a decade. Her ability to interact with a large group while still providing attendees with the one on one attention they desire is surpassed by none. Randy has a business coaching philosophy of never asking her clients or students to do anything that she hasn’t done herself. You can be confident that what she teaches is tried and true and that it will lead you to the success that you desire.
Topics for this intensive training include:
Click on a title for detailed information
Communication for birth workers
Learn the 4 basic personality styles DISC
Learn your personal primary and secondary personality styles
Learn to detect the personality style of your potential client
Learn to modify your language to increase your conversion rates
Learn to use DISC to attract a variety of personalities within your targeted demographic
Branding 101
Discover what branding really means
Learn to define your Brand
Become deliberate about attracting your targeted demographic
Learn to develop marketing materials that express your “brand”
Blogging for Search Engine Optimization
Learn the basics of blogging and how it can help build SEO
Learn to develop web content to improve SEO
Learn to use images on your website to improve SEO
Learn about plug-ins for SEO
Learn to tell search engines that you are a relevant source
Business Policies and Forms
Setting prices without apologies
Fees and how to collect them
Invoices
Intake form
Welcome Packet
The power of the packet
Learn what to include in your company’s welcome packet
Learn how to best utilize your welcome packet
Learn to create a stream of revenue through your welcome packet
Phone and Business Etiquette
First Impressions
Winning the interview in a saturated market
Marketing your business
The total cost for this interactive, high energy comprehensive workshop is just $225.
ProDoula loves and appreciates our members and their children; however, ProDoula Workshops are a professional learning environment. Babies and children are not permitted in any of the educational sessions. You will need a childcare provider to care for your babies and children during the time periods you are engaged in this training.
